Tag: Pre-Suasion

Using Priming & Timing to Persuade

One early morning, I watched local fishermen tending their nets as the tide slowly retreated, following the setting moon. Fishermen understand the importance of timing. They take in many factors of nature to decide when to cast their nets.  In persuading & influencing, we benefit from learning the right timing too. In Pre-Suasion: A Revolutionary Way

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A 2018 Reading Review

It’s that time of year for thoughtful reflection & self-assessment. I often wish I were a faster reader…I started 2018 with a longer & different list of books to read, but time & circumstances took me to unexpected paths. Overall, though, it’s been a fruitful year of discovering: • fascinating views of cultural differences in

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