Find your dominant archetype. Develop your personal brand based on your strengths and communicate them through your archetype to effectively reach your highest potential.
Are you a Microsoft or Apple fan? For over 30 years 2 tech giants have used very different marketing strategies, with avid fans on both sides of the argument. With strong biases, many are either avid Apple or Microsoft fans with no in-between. But if you were looking to these as models to decide your