Tag: Behavioral Science

Chimps, Children, & the Copycat Conundrum

In a surprising experiment, children tended to copy actions of an adult demonstrator, even irrelevant steps, to get a reward, whereas chimpanzees disregarded useless steps to get to the food. Do we do things just because “that’s the way we’ve always done it”?

Don’t Cry Over Things That Can’t Cry Over You

Over 25 years of moves & broken things in the Air Force, one of the best pieces of advice I got was to never cry over things that can’t cry over me. It’s now number 13 of my 19 Life Principles. Two mental biases help explain why it’s hard for us to do this: Endowment

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7 Critical Principles for Setting Goals…and 10 Ways to Achieve Them

Setting goals can be the first step of turning dreams into reality. We’ll see more success when we set the right goals properly and use these principles to achieve them.